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Products, systems, brands and the thinking behind them.
Design System Audit Agent, Lab 002Design System Audit Agent, Lab 002

AGENTIC UX · FIGMA · HTML / CSS / JAVASCRIPT

An agent that asks first.

An AI agent that audits a component library and proposes changes ~ a small experiment in keeping a person in charge.

Architectural swimming pool artwork in aquatic blue and deep navy for the AQUA product design case study.

B2B SOFTWARE · PRODUCT DESIGN · CONCEPT

AQUA ~ Clarity across every shift

An independent operational software concept keeping pool checks, findings and unfinished work visible across every shift.

A player of my own.A player of my own.

UX / UI · WP · BRICKS · HTML / CSS / JAVASCRIPT · API

A player of my own.

A custom SoundCloud player for my music catalogue ~ a small experiment in making playback feel part of the page.

IDENTITY · PRODUCT DESIGN · WEB + APP

BODYfit ~ Designing a connected fitness experience

Reimagining BODYfit as one connected fitness ecosystem ~ a bold identity, clearer website architecture and a member-first mobile product.

DESIGN SYSTEMS · B2B SaaS · ENTERPRISE

Schoox: Finding the pattern behind the interface

Audited ~60 components across Figma, Storybook and the live product to find where a mature design system had drifted, then turned the findings into reusable patterns.

Kaizen Gaming ~ One row, a clear contractKaizen Gaming ~ One row, a clear contract

Kaizen Gaming ~ One row, a clear contract

A three-day design system challenge for Kaizen Gaming: role-based tokens, one documented mobile component, a considered AI approach, and an extension that tests how the system scales.

AI / UX · DESIGN SYSTEMS

Schoox: Making AI visible without making it loud

A scalable disclosure system for AI-generated content, from a list badge to a full-page banner. Built in about ten days and presented to the CEO.

MOBILE UX/UI

ATM Milano revisited ~ beyond the redesign

Revisiting an earlier ATM Milano concept years later ~ refining the Journey experience through clearer hierarchy, calmer visual language, contextual route comparison and a more deliberate ticketing flow.

PRODUCT DESIGN · PWA

Pueblo Vista Radio ~ Bringing an old product back to life

Brought a six-year-old radio app back as an installable, web-first PWA, building on a product that had already reached 30,000+ customers.

FINTECH · 0→1 PRODUCT THINKING · CONCEPT

Making the goal more important than the market

A goal-first investing concept for people who want to build wealth over time without making investing part of their identity.

BRAND IDENTITY · PACKAGING

Palaia Gi ~ Giving a new brand roots in the land

Building a premium Greek olive brand from nothing ~ from naming and identity to packaging that reached production.

BRAND IDENTITY · PACKAGING

Platolea ~ Building one identity for a growing product range

Building a Greek food brand from the ground up ~ from naming and research to an identity that could stretch across olive oil, olives and herbs.

ATM Milano ~ simplifying the journey | portfolio

MOBILE UX/UI · APP · CONCEPT

ATM Milano ~ simplifying the journey

A time-boxed product design challenge exploring how ATM Milano’s Journey flow could reduce information overload, remove unnecessary steps and help riders get from A to B ~ and…

PRODUCT · APP · MOBILE UX / UI

Pueblo Vista Radio ~ Turning a record label into a product

Designing and shipping a cross-platform radio app that turned the Pueblo Vista record label into a digital product used by over 30,000 customers.

eyeo ~ rebrand 2022 // branding • pueblo vista

BRAND SYSTEM · UX / UI · CORPORATE WEB

eyeo ~ Evolving a digital brand at scale

Owned UX/UI and the visual system for the eyeo.com redesign: restructured navigation, built a modular component system and validated it through research before launch.

Acceptable Ads ~ rebrand 2022 // branding • pueblo vistaAcceptable Ads Re-design (Desktop)

WEB · DIGITAL BRAND · UX / UI

Acceptable Ads ~ Extending a system without cloning the brand

Extending eyeo’s new visual language into a distinct digital experience for Acceptable Ads ~ from information architecture to an original illustration system.

eyeo ~ From redesign ambition to shipped producteyeo ~ From redesign ambition to shipped product

CORPORATE WEB · UX/UI

eyeo.com ~ Turning ambition into something that could ship

Turning an ambitious redesign into a website that could survive real implementation constraints ~ without losing the ideas that made the first direction worth pursuing.

eyeo Hub ~ Designing beyond the system’s original users

INTERNAL PRODUCT · LEGACY UX

eyeo Hub ~ Designing beyond the system’s original users

Modernising an IT-built ticketing system for the wider organisation ~ without pretending the legacy product underneath had disappeared.

eyeo ~ Making sense of a growing product ecosystemeyeo ~ Making sense of a growing product ecosystem

CORPORATE WEB · IA/UX/UI

eyeo ~ Making sense of a growing product ecosystem

An unreleased eyeo.com redesign from 2016–2017 ~ rethinking how a growing technology company could explain its products, initiatives and audiences through a clearer digital experience.

MED-EL ~ Learning to design beyond the interfaceMED-EL ~ Learning to design beyond the interface

GLOBAL WEB · UX/UI

MED-EL ~ Learning to design beyond the interface

A retrospective on my first professional web design role ~ learning through real production work, multilingual content at global scale, legacy constraints, responsive design and the systems behind…

WEB PORTAL · UX/UI · B2B

myMED-EL for Professionals ~ a Healthcare Portal

HEALTHCARE · PRODUCT DESIGN · 2013–2015 · SHIPPED Problem: Audiologists and surgeons struggled to find fitting software and training spread across separate pages.What I did: As lead designer,…

DESIGN SYSTEMS · B2B SaaS · ENTERPRISE

Schoox: Finding the pattern behind the interface

Audited ~60 components across Figma, Storybook and the live product to find where a mature design system had drifted, then turned the findings into reusable patterns.

Kaizen Gaming ~ One row, a clear contractKaizen Gaming ~ One row, a clear contract

Kaizen Gaming ~ One row, a clear contract

A three-day design system challenge for Kaizen Gaming: role-based tokens, one documented mobile component, a considered AI approach, and an extension that tests how the system scales.

AI / UX · DESIGN SYSTEMS

Schoox: Making AI visible without making it loud

A scalable disclosure system for AI-generated content, from a list badge to a full-page banner. Built in about ten days and presented to the CEO.

MOBILE UX/UI

ATM Milano revisited ~ beyond the redesign

Revisiting an earlier ATM Milano concept years later ~ refining the Journey experience through clearer hierarchy, calmer visual language, contextual route comparison and a more deliberate ticketing flow.

PRODUCT DESIGN · PWA

Pueblo Vista Radio ~ Bringing an old product back to life

Brought a six-year-old radio app back as an installable, web-first PWA, building on a product that had already reached 30,000+ customers.

eyeo ~ rebrand 2022 // branding • pueblo vista

BRAND SYSTEM · UX / UI · CORPORATE WEB

eyeo ~ Evolving a digital brand at scale

Owned UX/UI and the visual system for the eyeo.com redesign: restructured navigation, built a modular component system and validated it through research before launch.

Architectural swimming pool artwork in aquatic blue and deep navy for the AQUA product design case study.

B2B SOFTWARE · PRODUCT DESIGN · CONCEPT

AQUA ~ Clarity across every shift

An independent operational software concept keeping pool checks, findings and unfinished work visible across every shift.

IDENTITY · PRODUCT DESIGN · WEB + APP

BODYfit ~ Designing a connected fitness experience

Reimagining BODYfit as one connected fitness ecosystem ~ a bold identity, clearer website architecture and a member-first mobile product.

MOBILE UX/UI

ATM Milano revisited ~ beyond the redesign

Revisiting an earlier ATM Milano concept years later ~ refining the Journey experience through clearer hierarchy, calmer visual language, contextual route comparison and a more deliberate ticketing flow.

FINTECH · 0→1 PRODUCT THINKING · CONCEPT

Making the goal more important than the market

A goal-first investing concept for people who want to build wealth over time without making investing part of their identity.

BRAND IDENTITY · PACKAGING

Palaia Gi ~ Giving a new brand roots in the land

Building a premium Greek olive brand from nothing ~ from naming and identity to packaging that reached production.

BRAND IDENTITY · PACKAGING

Platolea ~ Building one identity for a growing product range

Building a Greek food brand from the ground up ~ from naming and research to an identity that could stretch across olive oil, olives and herbs.

Design System Audit Agent, Lab 002Design System Audit Agent, Lab 002

AGENTIC UX · FIGMA · HTML / CSS / JAVASCRIPT

An agent that asks first.

An AI agent that audits a component library and proposes changes ~ a small experiment in keeping a person in charge.

A player of my own.A player of my own.

UX / UI · WP · BRICKS · HTML / CSS / JAVASCRIPT · API

A player of my own.

A custom SoundCloud player for my music catalogue ~ a small experiment in making playback feel part of the page.

ATM Milano ~ simplifying the journey | portfolio

MOBILE UX/UI · APP · CONCEPT

ATM Milano ~ simplifying the journey

A time-boxed product design challenge exploring how ATM Milano’s Journey flow could reduce information overload, remove unnecessary steps and help riders get from A to B ~ and…

PRODUCT · APP · MOBILE UX / UI

Pueblo Vista Radio ~ Turning a record label into a product

Designing and shipping a cross-platform radio app that turned the Pueblo Vista record label into a digital product used by over 30,000 customers.

Acceptable Ads ~ rebrand 2022 // branding • pueblo vistaAcceptable Ads Re-design (Desktop)

WEB · DIGITAL BRAND · UX / UI

Acceptable Ads ~ Extending a system without cloning the brand

Extending eyeo’s new visual language into a distinct digital experience for Acceptable Ads ~ from information architecture to an original illustration system.

eyeo ~ From redesign ambition to shipped producteyeo ~ From redesign ambition to shipped product

CORPORATE WEB · UX/UI

eyeo.com ~ Turning ambition into something that could ship

Turning an ambitious redesign into a website that could survive real implementation constraints ~ without losing the ideas that made the first direction worth pursuing.

eyeo Hub ~ Designing beyond the system’s original users

INTERNAL PRODUCT · LEGACY UX

eyeo Hub ~ Designing beyond the system’s original users

Modernising an IT-built ticketing system for the wider organisation ~ without pretending the legacy product underneath had disappeared.

eyeo ~ Making sense of a growing product ecosystemeyeo ~ Making sense of a growing product ecosystem

CORPORATE WEB · IA/UX/UI

eyeo ~ Making sense of a growing product ecosystem

An unreleased eyeo.com redesign from 2016–2017 ~ rethinking how a growing technology company could explain its products, initiatives and audiences through a clearer digital experience.

MED-EL ~ Learning to design beyond the interfaceMED-EL ~ Learning to design beyond the interface

GLOBAL WEB · UX/UI

MED-EL ~ Learning to design beyond the interface

A retrospective on my first professional web design role ~ learning through real production work, multilingual content at global scale, legacy constraints, responsive design and the systems behind…

WEB PORTAL · UX/UI · B2B

myMED-EL for Professionals ~ a Healthcare Portal

HEALTHCARE · PRODUCT DESIGN · 2013–2015 · SHIPPED Problem: Audiologists and surgeons struggled to find fitting software and training spread across separate pages.What I did: As lead designer,…

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● An agent that asks first.
● AQUA ~ Clarity across every shift
● A player of my own.

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